Our Work

Case Studies

New Venture Creation

We conducted Revenue Analysis, and ran a few simulations of the impact from proposed the California Prop 6 legislation on a Native American Tribe to identify severe concentration and potential disruption in income streams. We then launched a year long project to define new revenue goals, identify market investment opportunities and develop a business plan for the Tribe to expand operations into the energy and digital infrastructure space.

Estimated 8 Year Impact: $132M in EBITDA

Revenue Growth via Product

We conducted analysis of Product User data and identified big leaks in customer drop off for a PE backed E-Commerce site. We launched a series of A/B Experiments on the Product Detail Pages and monitored Cart Flow, which eventually resulted in a statistically significant 13.8% improvement to top line order requests.

Estimated 3 Year Impact: $20M+ in Top Line Revenue Growth

Cost Savings via Operational Leak

We conducted operational analysis of sales staff for a PE backed tech company to measure ROI for each sales process. After ranking them from best to worst, we found and eliminated one sales pipeline which had a negative ROI. After re-prioritizing staff efforts, we found increased operational efficiency and increased team enthusiasm.

Estimated 5 Year Impact: $5.5M in Cost Reduction, Higher Team Morale and More Profits Overall

New Market Launch

We conducted hyper geo-focused Product Usage Analytics and Marketing Performance Analytics to facilitate the new market expansion of a US based Tech company in the ‘For Profit Charity Fundraising & Prize’ industry into a brand new UK Market.

4 Year Impact: $43M+ in Fundraising for Charities and Prizes Starting From Zero When We Began.

Firms:

Capabilities

  • Finance
  • M&A
  • Risk & Resilience
  • Strategy
  • Corporate Finance
  • Pricing Strategy
  • Operations
  • People & Organizational Performance
  • Insights & Analytics
  • Marketing
  • Return on Investment
  • Scaling Ecommerce businesses
  • Optimizing ROI
  • Digital Transformation
  • Innovation
  • Product Management

Industries

  • Technology
  • E-Commerce
  • Media & Communications
  • Crypto
  • Digital Infrastructure
  • SAAS
  • Hospitality
  • Real Estate
  • Energy
  • Public Sector
  • Private Equity Portfolio Companies
  • Startups $0.5M to $50M in revenue
  • Tribal Industries
discover Our Values

Meaningful Insights and Task Ownership at a fraction of the cost

✓ More Experiments
✓ Increased Startup Success
✓ Minimize Investor Downside

We help companies and their investors optimize their operations and strategy by injecting a “Fractional Head of Analytics” to empower the operating team.